What Topplay Video Game Company Should Disney Buy?
Disney may be a massive force in film, television and uh, amusement parks, but if there’s one media market they have yet to really crack open, it’s video games. Disney has been open about their struggles in gaming, closing down almost all of its in-house video game endeavors, content to farm out licenses for Star Wars and Marvel to established studios like EA and Square Enix to…mixed results, as of late.More message:TOPPLAY MASTERS SOCCER http://cosman.com.tw/
Yesterday, I read a story about how a Disney investor, Gerber Kawasaki Inc.'s Nick Licouris, told Bloomberg that he believed now was the time for Disney to make a big video game acquisition. Namely, his suggestion was that Disney pick up Activision Blizzard, one of the largest publishers in the industry (his company is also a big investor in Activision).
While Activision Blizzard share price has fallen as of late, the company is still worth $37 billion. That would make it roughly four times the ~$8 billion Disney paid for the Lucasfilm and Marvel combined, both of which are proving to be two of the most savvy media deals of the decade. By comparison, $30+ billion for a somewhat struggling publisher does not exactly seem like a great move.
Activision Blizzard is in a strange spot right now, with Activision’s entire game slate consisting of annual Call of Duty releases with its MAUs boosted by huge numbers from mobile dev King’s various titles. Blizzard remains even more perplexing, formerly on top of nearly every hot genre, and now lagging behind in nearly all of them, with frequent high profile staff departures and long, long gaps between substantive releases. Sure, the idea of a Blizzard Marvel or Star Wars title sounds neat, but I find it hard to envision how an Activision takeover by Disney sounds like a terribly appealing idea overall.
Yesterday, I read a story about how a Disney investor, Gerber Kawasaki Inc.'s Nick Licouris, told Bloomberg that he believed now was the time for Disney to make a big video game acquisition. Namely, his suggestion was that Disney pick up Activision Blizzard, one of the largest publishers in the industry (his company is also a big investor in Activision).
While Activision Blizzard share price has fallen as of late, the company is still worth $37 billion. That would make it roughly four times the ~$8 billion Disney paid for the Lucasfilm and Marvel combined, both of which are proving to be two of the most savvy media deals of the decade. By comparison, $30+ billion for a somewhat struggling publisher does not exactly seem like a great move.
Activision Blizzard is in a strange spot right now, with Activision’s entire game slate consisting of annual Call of Duty releases with its MAUs boosted by huge numbers from mobile dev King’s various titles. Blizzard remains even more perplexing, formerly on top of nearly every hot genre, and now lagging behind in nearly all of them, with frequent high profile staff departures and long, long gaps between substantive releases. Sure, the idea of a Blizzard Marvel or Star Wars title sounds neat, but I find it hard to envision how an Activision takeover by Disney sounds like a terribly appealing idea overall.
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